We are delighted to have supported Energy with the Windows 10 Challenge: the production and tour of a major experiential trade activation designed to challenge and engage retailers on the benefits and key new features of Windows 10, ahead of its recent retail roll-out.


We have built four challenge zones for two major simultaneous tours happening in 13 locations across the UK and Eire over the course of July.  Zones featuring a Memory Relay, Cortana Code-breaking area and Interactive Gameshow, culminated in a Reward Zone based on a crystal dome style prize mechanic  and Fruit machine challenge for participants, engaging them in Windows 10 and getting them to “Do Great Things”.

windows 10 retail launch tour - room3

Building on the success of the original twin tours, two of the experiential zones have continued on a further tour to an additional 11 locations across the UK and Eire in August, which we have just completed.

windows 10 trade tour - room 1


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